Many hotels are being to "embrace the revolution" of new technology by taking on Communication Integrators Inc. (Cii)'s new toy, guestLINK. guestLINK is a device that allows its user to plug in any device, such as an iPod, laptop, personal gaming system, DVD player, camcorder, etc and be able to enjoy the use of those devices through the comfort of their own hotel room. According to the CEO of Cii, this invention is the equivalent to air conditioner and television sets being introduced into hotel rooms, so much so that it "will transform the way guests will spend time in their rooms". Because of the convenience of guestLINK to the guest, it was found that 37% of hotel guests will spend more time in their rooms, which will increase revenue for the hotels through on-site guest amenities such as room service. Cii is constantly dedicated to revolutionizing the hotel industry by enriching in-room service for guests and creating products that are "ever-evolving" with the times. guestLINK is the considered the first of it’s kind connectivity panel that provides ultimate satisfaction both for the guest and for the hotel’s bottom line.
guestLINK is definitely a step up in technology for the hotel industry. This is definitely a great invention for hotels looking to make more money seeing as many people are completely connected to their devices. However, even though some guests may spend more time in their rooms and be ordering a bunch of room service, it also hinders them from enjoying the hotels other amenities. If you are cooped up in your room playing with your iPod, how are you going to go out and enjoy the spa services, outdoor excursions, or for the casinos, the gambling!? I believe that I would be a guest that would think that the idea of the toy is nice but I can guarantee that the hotel wont be getting that much money from me out of it. When I go to places cool like Vegas or Hawaii, I plan on spending as much time out of the hotel as possible because I can play with my computer and iPod any time I want. However, I do think that this device would be great for people who are traveling on business not pleasure. It would definitely be a great device for people on the road that constantly need to be connected. All in all, guestLINK will definitely be the first step in bringing hotel service up to the times.
http://www.hospitalityupgrade.com/_news/showNewsDetail.asp?docID=3587
"MGM MIRAGE's CityCenter Las Vegas Offers guestLINK™ Connectivity Technology", Hospitality Upgrade, 1/12/2010
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